Wiz khalifa promises rap genius
Council of Kingz is changing that and holding themselves accountable when it comes to bringing real life value and a truly unique experience to the NFT minting process. Typical NFT projects offer the same loose promises and underdeliver almost all the time. The upcoming NFT Project, Council of Kingz is making waves early since they announced their surprisingly unique and forward thinking roadmap. Want to be part of GLD? Visit this website and shop. The aesthetic of their brand is streetwear, glitz, and new money glamour. When you visit their Instagram, you will find photos that show celebrities like Rick Ross decked out in GLD diamond chains and a GLD watch around a bottle of Veuve Clicquot. They have over one million followers, and clients like Justin Bieber make their requests through direct messaging services. By consistently posting content that showcases the brand and its product, they have grown tremendously. Johnston incorporates their daily life on Instagram stories which has become known as “The GLD Lifestyle”. Their Instagram presence has played an essential role in shaping their success. But what has helped this company scale to such great heights? The company is on a track record doing over $50 million in Revenue as per documents reviewed by Business Insider in 2020. Since Johnston decided to make affordable diamonds for the aspirational consumer, he has helped his company disrupt the fashion industry. His partnership with GLD was like a door opener. GLD began working with Khalifa through his manager when Khalifa was Growing in the worldwide rap game. GLD’s first celebrity partnership, Wiz Khalifa, from Pittsburgh, played a significant role in connecting GLD to other partners. GLD has created jewelry for some of these clients, including the NFL, NBA, MLB, and Marvel.Ĭhristian has also helped this company partner with A-List celebrities such as the Kardashians, singer Justin Bieber, rapper Cardi B. He has been able to help his company partner with elite clients. Partnering With NFL & NBAĬhristian is known for making diamond jewelry that can range from $899 to over $100,000. Eventually, GLD will open up a retail shop there as well. Recently, they moved to Wynwood Miami, and they have a whole new 10,000 sq ft HQ there. Later, they moved down to Miami in the summer of 2016. They got their first office in Pittsburgh. They dabbled a little bit into fashion and made some graphic hoodies and tees, and will sprinkle in limited edition accessories and GLD exclusive drops. Background StoryĬhristian grew up in Pittsburgh with his childhood friends Growing up, Christian had the vision to create something bigger than themselves that captures the energy of their lifestyle.Ĭhristian and GLD started to focus primarily on jewelry. He handles many deals like massive brand collaborations with celebrities as well as the many high-end custom pieces. He handles all of the creatives of the brand, product development, and organic marketing. He is the president and chief creative officer. Christian Johnston is one of the co-founders of GLD.